Nike Air Max Day is a special holiday dedicated to celebrating Nike's most iconic shoe; the Air Max.
The annual celebration is held on March 26th, which is the day the first ever Nike Air Max 1 was released.
Billelis, together in collaboration with Headless Horse, created key visuals for the official day.
Nike, the Greek goddess of victory, sister of Strength, Force and Zeal is reflected in the airwork, a pair of Air Max hand carved in white marble by sculptor Alasdair Thomson.
We celebrate this Nike Air Max Day 2017, with an immortal representation of the grecian style, set in stone. Join us in our salute to the epitome of both modern and traditional style.
Project by: Headless Horse
Sculpture: Alasdair Thomson
Art Direction: David Mahoney
3D Design and Art Direction: Billy Bogiatzoglou
Motion Graphics: Robbie Dickson
Photography: David Anderson